Browsing by Author Lê Thị Phương Vi

Showing results 1 to 2 of 2
Issue DateTitleAuthor(s)
2025The impact of brand scandals and corporate crises on consumer perceptions regarding how deeply a firm cares about sustainability and subsequent impact on loyalty and patronage intentionsTrần Thiên Phúc
2024Psychological factors that affect the impulse buying behavior of University students in Ho Chi Minh CityLê Thị Phương Vi
Showing results 1 to 2 of 2