Browsing by Author Minh Thi Hong Le

Showing results 1 to 8 of 8
Issue DateTitleAuthor(s)
2024AI chatbot: increasing emotional efficacy in tourism through anthropomorphic theory of acceptance modelMinh Thi Hong Le; Chau Minh Tran; Thu Thi Minh Pham; Chi Ngoc Linh Pham; Dien Phat Nguyen
2016Asymmetric exchange rate exposure - research in Southeast Asian countriesMinh Thi Hong Le; Ha Thi Cam Huynh; Hong Thi Thu Dinh
2026Environmental Concern and Positive e-WOM: Engaging University Students in Green PurchasesKhang Hoang Minh Le; Huyen Thi Dieu Le; Thinh Phuoc Mai; Nhi Kieu Thao Nguyen; Minh Thi Hong Le
2024Establish Trust With Electronic Word-of-Mouth to Improve Brand EquityMinh Thi Hong Le; Vy Nguyen Thi Thao; An Le Huynh Huu; Hung Nguyen Tuan; Ngan Nguyen Ngoc Thanh; Van Nguyen Thi Hong
2023Firm's innovation activities across ASEAN countries: Examining the impacts of management experience, management practices and the moderating role of female CEOsBich Ngoc Do; Van Dung Nguyen; Minh Thi Hong Le; Hai-Ninh Do; Thi Truc Ly Pham
2026Ideological Influences on Fake News: How Religious and Political Orientations Amplify Confirmation Bias and Attenuate Social Media EngagementMirza Amin ul Haq; Wang Jing; Arsalan Mujahid Ghouri; Ngan Thi Luong; Minh Thi Hong Le; Syed Taha; Pervaiz Akhta
2026Market Tourism and Tourist Perceptions: A Topic Modeling Analysis of Ben Thanh MarketTram-Bao Nguyen; Khoi Phuoc Nguyen Vo; Minh-Cong Nguyen; Duy Huu Minh Nguyen; Minh Thi Hong Le; Thinh Thai Dang
2026What Drives Engagement? Analyzing Comment Sentiment and Discussion Themes in AI- and Human-Generated TikTok Content Using Sentiment AnalysisCong Van Tran; Khoi Minh Nguyen; Phuong Thanh Thai; Hoai Thi Thu Le; Minh Thi Hong Le; Thinh Thai Dang
Showing results 1 to 8 of 8