Browsing by Author Nu Kha Uyen Ton

Showing results 1 to 2 of 2
Issue DateTitleAuthor(s)
2025The impact of tiktok shop livestreams on impulsive buying behavior of gen z consumers in vietnam a case study on cosmetic productsYou-De Dai; Thi Kim Phuong Tran; Nu Kha Uyen Ton; Le Huyen Ngoc Do
2025Redefining emotional labor in ai-enhanced hospitality integrating role and identity theories with ai anxiety as a moderatorYou-De Dai; Thi Kim Phuong Tran; Nu Kha Uyen Ton; Ky Vien Nguyen
Showing results 1 to 2 of 2